Relating to Search engine optimisation, there are two approaches you possibly can take to increase the search rankings of your web site: on- and off-web page Seo. The former deals with what you can do on your own site to increase your rankings, while the latter offers with what you can do outside your site (on other websites, therefore, off-web page) to raise your rankings.

By the beginning of March, three new opponents started ranking on web page one in all Google. Consequently, беларуси the web page score went down from 83.6% to 32% and we had to regulate the on-page Search engine marketing based on the analysis of the new competitors’ pages. We applied the beneficial adjustments and the score went back to the green zone (82.9%).

The answer is easy, each these techniques aren't natural ways to get a hyperlink so if you are ‘caught’ doing it, you will get a penalty by Google. Think about it this fashion: what is the actual objective of directories and hyperlink exchanges? If the reply is: to get a link back to my website to increase rankings then it’s obvious that this is violating Google pointers.